INSTATAG – your centralized tag manager for efficient and clear distribution of tracking information for websites and applications – no matter how many there are.
Hiring 60 agencies or simply adapting content and tracking centrally yourself?!
You want to change cookie-consents on your websites, but to achieve this you have to commission all agencies worldwide to implement the requirements? With INSTATAG you can centrally adjust all content – by yourself!
“Onboarding agencies and training them to implement tracking requirements consistently is not easy. INSTATAG fixes this problem by enabling content teams to make adjustments to tracking parameters themselves without programming knowledge."
Managing tracking parameters across thousands of websites and applications homogeneously, centrally and efficiently with just one solution?
Without any programming knowledge? How can that be done?
Content tracking in companies is extensive and extremely complex. Global and local requirements must be accounted for, communicated, and implemented in a comprehensible manner - no easy task when working with several partners and agencies. It’s easy to lose track of the big picture, or have several independent solutions exist side by side.
How do you systematically reduce complexity and harmonize the tracking architecture? Is that even possible with a single solution? With INSTATAG, we prove that this is not only possible, but that a central tag management solution actually significantly improves time and cost efficiency.
How is this possible with INSTATAG?
INSTATAG models your organizational structure in a single central node tree, which allows you to manage all (tracking) parameters. All information is then inherited via the structure of the tree, resulting in an increasingly specific information picture. When websites and applications are now sorted within the tree, standard tracking can be automatically set up with the already inherited and specialized parameters - without any programming effort.
For your tracking, this means:
a better overview, more structure and more clarity - with little effort. In short: Tag, Track, Edit & Monitor.
Tag, Track, Edit & Monitor
INSTATAG – Your central tag manager
Manage tracking parameters across thousands of websites and applications homogeneously, centrally and efficiently with just one solution. No programming knowledge needed.